Jordan Torrey, also known online as Farnum, is a Tampa, Florida native who has carved a niche for himself in the culinary world through social media. Originally starting his career in videography, Jordan owned a company that created commercials for major brands. His foray into cooking began as a way to connect with his now-wife, Jaclyn Hill, a fellow content creator, using food as their shared love language. Encouraged by Jaclyn, Jordan combined his videography skills and culinary passion to launch a successful YouTube channel, showcasing his cooking talents. His unique approach to culinary content, characterized by high production quality and a deep understanding of flavors and techniques, has garnered him significant attention and a growing following across social media platforms.